Quality isn’t expensive — It’s priceless

Alfonso Patermo

Why Organic Cotton is More Expensive, and What Exactly you are Paying for?

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Back to work – discover our perfect underpinning for the office or leisure

Alfonso Patermo

Offices and other places are slowly opening up as the world struggles to get back to its feet and adjust to the new normal. It has been months since you went to the office. It is natural to want to make a splash on your first day back to work. Luxury essentials often do not get enough credit in the professional world. Just because you are in an office setting and have to be prim and proper does not imply that you bid adieu to all sense of style.   Get the perfect luxury essentials in the form of underpinning.Most...

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When less becomes more

Alfonso Patermo

Minimalism is not just a fashion trend nowadays. It has grown into a social phenomenon encouraging people and brands to pay more attention to the quality and essence of things. The significance of minimalism for fashion lies in the whole concept of modern life. For decades marketing in the fashion and beauty industry has been based on the concept that customer deserves all those numerous goods. PATERMO decided to obtain this classic concept but enrich it with the ultimate luxury of modern society – honesty. This became a starting point for our philosophy – a fashion brand that cares about...

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Behind the scenes at PATERMO

Alfonso Patermo

Mode Suisse chez Fashion Revolution Week 2020 On April 25th at 12 o’clock Alfonso Patermo will showcase a life fitting-session showing what know how and time it takes to create a perfect T-Shirt fit. Together with his chief pattern maker Anna Ganje they will work on a model taking us to a real atelier experience!Q&A at the end of the session will make sure you get the chance to learn as much as possible about this art!Fashion company PATERMO, based in Switzerland, combines sophisticated and timeless designs with highest quality and fair production values.GOTS certified materials from Portugal promise the...

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PATERMO @ Who’s Next in Paris

Alfonso Patermo

Together with Switzerland Global Enterprise and Pro Helvetia, the Swiss Fashion Association is curating a Swiss pavilion at the leading international fashion fair for women's fashion in EuropeSwiss fashion design is a relatively young area, but it is growing steadily. According to Statista, the German online portal for statistics, this year's fashion segment sales in Switzerland were an astounding 2,084 million US dollars with an annual growth rate of 7.2%. While many have a romantic picture of Switzerland in mind - snowy mountains, idyllic seascapes and cozy chalets - Swiss designers have always been concerned with the concept of modernity...

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